PORQUE

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¿Porque fracasan tantas acciones de comunicación, marketing, publicidad y ventas?

Lo cierto es que las ideas preconcebidas que se tienen sobre el consumidor, y la comodidad de métodos, y procedimientos que se utilizan a la hora de llevar a cabo acciones de comunicación, marketing y publicidad a tal efecto, nos lleva a pensar, y por lo tanto a actuar como si su conducta ante tales […]

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